Another country music star expressed his disapproval of Bud Light after the company sent controversial activist Dylan Mulvaney, a personalized Bud Light case with his face printed on it, to mark the anniversary of his “girlhood” transition.
Brantley Gilbert threw a Bud Light can to the floor during a Piedmont, Alabama concert last Saturday. The crowd applauded. He said “Yeah f*** that” as his bandmates played a cover of Queen’s song “Another One Bites the Dust.”
A few moments later, someone from the audience or behind the stage threw Gilbert another beer in a can of silver. The brand name of the beer is not discernible from the video. However, Gilbert must have liked it because he threw the can to his drummer, encouraging him to drink the beer quickly.
“You ain’t got a hair on your a** if you don’t shotgun that son of a b****,” Gilbert insisted. Shotgunning a beer involves stabbing a can of beer and drinking all of its contents in one long, protracted move. The drummer complied with Gilbert’s dare and tossed the empty can behind him when he finished. The crowd once again whooped in approval.
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Gilbert, who was also at the concert, has joined Travis Tritt and Kid Rock in protesting Bud Light because of its association with Mulvaney. Reports indicate that this boycott is having an impact on Bud Light’s bottom line. Anheuser-Busch’s Bud Light had dropped in value by $5 billion as of late last weekend.
Gilbert became a sensation on the national scene in 2011 when he released hits such as “Country Must Be Country Wide” and “You Don’t Know Her Like I Do”. He released “Bottoms Up” three years later. The song spent 25 weeks on the Billboard Top 100 Chart. He has since continued to release popular songs, such as “The Weekend” in 2017, and “What Happens in a Small Town,” a duo he released in 2019.
Gilbert’s long-standing sobriety explains why he gave the unidentified beer to his drummer for slamming, rather than drinking it himself. Gilbert’s sobriety is the reason he didn’t drink it, but instead gave it to his drummer.